Editorial Policy

How is Creator Kit Lab researched and written?

Creator Kit Lab is an editorial research resource. Guides are produced by researching each product category in depth - manufacturer documentation, published specifications, verified owner feedback and independent reviews - and synthesising that research into clear, UK-specific buying advice.

We are explicit about what that means: we are a research-driven publication. Where we haven't physically tested a product, we don't pretend otherwise. When a specific figure appears in a guide (a polar pattern, a bitrate, a battery-life claim), it is taken from a checkable source, and significant claims are cited.

What we check before publishing

1. Specifications are verified against the manufacturer's own documentation, not copied from other reviews.
2. UK availability - every recommended product links to a real UK listing that was live when the guide was published.
3. Prices are never hard-typed into guides as fact. Where prices appear, they are retrieved live from the retailer so they can't silently go stale.
4. Compatibility claims - whether gear actually works with an iPhone, a specific camera or a streaming setup is the core of our verdicts, so those statements get checked hardest.
5. Plain-English trade-offs - every "best" pick states what you give up, because every product category involves a compromise.

Do affiliate links influence the rankings?

Rankings and verdicts are decided on merit against the criteria stated in each guide - typically fitness for your content format, real-world usability, build quality and value. Affiliate relationships (see the affiliate disclosure) never influence which product ranks first, which products are included, or how trade-offs are described. We do not accept payment for placement, and we do not do "sponsored reviews".

How are corrections handled?

When we get something wrong - a spec, an availability claim, a compatibility detail - we correct the guide and update its dated stamp. If you spot an error, contact us via the footer channel where available.

How is AI used in the workflow?

AI tools assist with research synthesis, drafting and editing. A human editor reviews every published piece. The boundaries - what AI is used for and what it is never used for - are documented in full in the AI use disclosure.